Today I have been reminded of a day out in the 1970's. A day that I had forgotten about.
When I was demonstrating and promoting drums for the Premier Drum Company, the Company entered a Nationwide competition for finding the most unusual export, and its market. It was a competition arranged by The Export Times, and Vladivar Vodka, who had their head office in Warrington, Lancs.
There were a large number of companies that entered, including selling fridges to Eskimos, Sand to Saudi Arabia and other (all genuine) exports. Premier won it because we had a larger number of unusual exports. We sold cowbells to Switzerland, Maracas to South America (maracas to Caracas), and bird whistles to the Canary Islands.
Came the day of the prize giving, I drove myself, and a colleague, to Warrington for the presentation. Naturally, as winners, we were the guests of honour.
We were all shown into a huge board room, with the Vladivar Vodka Directors all waiting for us. After the presentation ceremony which was boxes of vodka and gin, and a wonderful framed cartoon by the famous artist, Bill Tidy, (a lovely man), we loaded all the 'presents' into my car, and returned to the boardroom. Suddenly a whole wall of this large room was slid back, and there was wall to wall, to ceiling drink. An incredible sight. The drinking began, and not being a big drinker, I was handed a very large vodka by some Polish guy. They stood around waiting for me to drink it, which I did. Then more and more drink began to flow. Far too much for me, and I was just waiting for the lunch to begin, and get some food inside me (the distillery owned the large hotel immediately next door).
At lunch time the Head Waiter came into the room and announced that lunch was ready to be served "Thank God" I thought. However, the red nosed, red faced Chairman of Vladivar Vodka then made the most classic remark, in a loud pompous voice, and I have never forgotten his words "DON'T BE SILLY, MY MAN, HOW CAN WE EAT ON AN EMPTY STOMACH?"!!!!
Well we made it back home, and the National newspapers.
Eddie.